Bridging the language gap is crucial for success in today’s globalized world, especially when reaching the vast and diverse American market. This often involves navigating the world of translation and transliteration, two terms that might sound similar but serve distinct purposes. Here’s a breakdown to help you ensure clear communication: Translation Think of translation as capturing the meaning of a message from one language to another.  It involves understanding the cultural context and nuances of both languages to convey the intended message accurately and with impact.   This is essential for ensuring your brand resonates with diverse audiences. Transliteration  Transliteration …