What is Sustainability Public Relations?
The world’s changing, and consumers, investors, and employees are increasingly prioritizing companies that make a positive impact on the planet and society. This shift demands a new wave of public relations: sustainability PR. This isn’t just a fad; it’s a whole new way of doing business. Sustainability PR means matching your brand values with smart practices, from using less energy to giving back to local communities. This resonates with audiences who want companies to be good neighbors and protect the environment for future generations. But what exactly is it? What is Sustainability PR? Public relations sustainability goes beyond superficial acts …